Why We Support The Hunger Project

James and I couldn’t be more different — and yet, The Hunger Project brought us together. Our shared commitment to equity, empowerment, and leadership underpins everything we do at Peeplcoach. That’s why THP is our principal charity partner, and why we’ve donated over $130,000 to date. Read why this partnership continues to inspire us — and how it might inspire you too.
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For those who know James Chisholm and me, you’ll know we’re completely different people. James is 6 ft tall, a rugby player, and loves adventure sports. I’m 5 ft nothing, get completely bored by Monday morning chats about the latest sports results, and prefer exercise to be calm and peaceful — something that lets me have a chat while moving.

And yet, despite being very different in so many ways, we’re aligned in two big areas: our commitment to The Hunger Project, and our vision and dedication to Peeplcoach.

It all started with The Hunger Project

Without The Hunger Project, we may not have become co-founders. It’s fair to say that when we first met, we didn’t exactly click. What we both noticed were our differences — and, if we’re honest, some stereotypes and unconscious biases came into play.

If you had told either of us back then — 25 years ago — that we’d one day build a business together, we probably would’ve quoted Darryl Kerrigan from The Castle:
“Tell him he’s dreamin’.”

But what brought us together was a shared commitment to equity, fairness, education, empowerment, human rights, and above all — leadership. These are the values that underpin both The Hunger Project and Peeplcoach, which is why we’ve donated over $130,000 to THP as our principal charity partner.

Why The Hunger Project?

No one says it better than the village partners themselves — or Rowlands Kaotcha, The Hunger Project’s Global Programs Director. We encourage you to take just five minutes out of your day to be inspired by the impact of The Hunger Project but for those of you who like to read rather than watch, here are the reasons we at Peeplcoach are committed to the work of THP:

  1. Mindset matters — reframing problems into opportunities and believing in leadership as the foundation of sustainable change

  2. It takes a village (or a high-performing team) to embed lasting change and success.

  1. Vision, action, commitment — It starts with every individual having a clear VISION of their future, putting ACTIONS in place and then COMMITTING to take those actions. Ideas are easy, implementation is hard!!

  2. Lifelong learning — curiosity, education, training, and development are essential.

  3. Asking for help is strength — none of us have all the answers, and we can’t do it alone.

  4. Sustainable change takes time — it requires ongoing focus, commitment, and practice.

  5. Innovation comes from need and passion — and from everyday people stepping just outside their comfort zones.

  6. Say yes — say how, say when. Don’t let “no” or “I can’t” be your default.

  7. Leadership is a verb — not a title, not a reward. It’s about how we think, communicate, and take action.

  8. And finally, in the words of Rowlands Kaotcha:
    “Every human being is the master of their own destiny.”

If you’d like to know more about Peeplcoach or The Hunger Project, please don’t hesitate to reach out to anyone on our team. We’d love to chat.

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